Is Your Office Welcoming Clients or Chasing Them Away?

January 31, 2017 2:53 pm Published by

Modern office interiorIt may be an overused cliché, but it’s true; you never get a second chance to make a good first impression.

Therefore when a new or potential client walks into your office building you should ensure that you’ve done everything in your power to create a welcoming reception.

Avoid a cold office lobby with faded carpets and snagged furniture and opt, in contrast, for an inviting yet classic and clean office space.

And where better to start than your flooring? Find out more below:

First Impressions Count

The appearance of your office or commercial premises can have a huge impact on how clients view your company. In fact, it can say a lot about you as a business. Research suggest that at just a glance an individual will decide how trustworthy you are and if you’re indeed good enough to do business with.

However, few businesses really stop and think about the first impression of their reception or entrance area and the impact this can have on customers. Simply put, a poorly designed, unorganised, or just plain messy reception & office, whether consciously or subconsciously, can damage your chances of winning, retaining, or upselling your clients.

Making an Entrance

Visitors generally notice three key aspects when walking into your premises – aesthetics, cleanliness, & accessibility – which will ultimately influence their thoughts about you as a company.

Your entrance is therefore the ideal opportunity to promote your company and its values.

The right Entrance Flooring can impress any visitor and provide them with a positive glimpse into who you are as a business. Whether you decide to choose hues which specifically correlate to your brand colours or something a bit more neutral there is plenty of choice available.

Entrance flooring systems, such as those from Forbo, are not only designed to look great but also play a critical safety role. A well designed entrance flooring system will prevent both dirt and moisture from being tracked into the building, not only prolonging the life of your entrance flooring but reducing cleaning, repair, maintenance costs, and the potential for slips and falls.

Company Branding

Not only does your office reception design dictate what opinion all visitors to your office will take with them when they leave, but without office branding prospective clients may form a less than favourable impression.

Your company logo is the symbol of how your customers recognise your business, declaring who you are, what you deliver, and how you deliver it is an important part of branding your company. However, selecting furniture that presents your brand and philosophy, making use of the company logo, and branded stationary ensures that you have control over these important first impressions.

So why not incorporate your branding within your flooring? Whether you choose to integrate your logo in to the entrance area or subtly combine a border around the edge of the room in your company colours we can help ensure a statement floor that ties in with your overall brand.

The Rivendell team can help you create a bespoke floor design to welcome your clients.

Your Office Floors

The office space itself is an indicator and amplifier of professional status.

The space should make clients feel like they are in a professional arena which is distinct from the regular world. Think about your ethos and the mood that you want to reflect to clients. For example traditional ideals would sit well with dark woods and rich colours. A more fun and laid back office would suit contemporary styles, light woods, and bright splashes of colour.

Take a look at a few of our favourite Office Flooring samples  from JHS below which have been designed for high performance and durability. The cut pile and loop pile ranges combine functionality with style, flare and originality offering a variety of vibrant shades suitable for the office environment.

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Choosing The Right Office Carpet or Flooring

Whether you manage a large office with large numbers of staff, are a small start-up company, or indeed simply work from home we can help with your Commercial Flooring.

From guaranteeing you choose a flooring with practical features of durability and low maintenance to ensuring a bespoke design in company branding the team at Rivendell are on hand to help. Give our team a call on 0117 963 7979 for more information and advice or to arrange an on-site visit.

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This post was written by Binks

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